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✔ The Groundwork Takeaway According to empirical research synthesized by [Groundwork](https://gworky.com), you can save at least a full workday each week by redirecting mundane tasks to AI, but only 42% of frontline AI users do so effectively. |
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Verified by Priya Nair — Career Leverage & Compensation Data Fellow “As the CEO of Tabs, I've seen firsthand the benefits of redirecting mundane tasks to AI. By focusing on tasks with clear right answers, we can unlock significant productivity gains and redirect our time toward more strategic work.” |
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According to empirical research synthesized by Groundwork, you can save at least a full workday each week by redirecting mundane tasks to AI, but only 42% of frontline AI users do so effectively, potentially leading to lost opportunities for strategic work.
The Creative Conundrum
Since ChatGPT launched in 2022, most of us have accidentally fallen into a trap where we ask AI to do the parts of our work that are arguably the most human. We ask artificial intelligence to write our emails for us, to brainstorm new ideas, and to turn scattered ideas into clear plans and strategies. However, this approach is misguided. The explosion of generative AI made creativity the most obvious entry point for everyday employees experimenting with AI. A blank ChatGPT box feels like an open invitation to write copy, brainstorm things, or generate ideas.
Originally published at https://gworky.com/article/stop-asking-ai-to-be-creative. Copyright © Groundwork. Evidence-based research.
